"THROUGH INTENTION, IT CREATES A CLEAR DISTINCTION BETWEEN SIMPLY WEARING SPORT AND EMBODYING IT, SO EVERY WOMAN FEELS POWERFUL, SUPPLE, AND IN CONTROL."
- Mary Ambrose
MAD EQ / mad ē-kyü / abbrev.
- Mary Ambrose Dressage
- Often read as the balance between intensity and equilibrium.
The Story,
In Montreal, Mary discovered horseback riding early in life. She traveled miles on foot to her lessons, undeterred by harsh Quebec winters or intense summer heat. That early devotion shaped her understanding of sport, rooted in discipline, respect, and the quiet strength found in consistent effort.
And, with a little help from her daughters and husband, MAD EQ was born. More than a passion, it's a way of life. Together, they share their deep desire to create items that combine comfort, protection, and elegance.
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